The Brick Wall

Brick Wall
Keep Pushing

The Brick Wall

Everyone hits a wall, a barrier, or gets caught up in their excuses.  My brother in law Jose hit a huge wall when he started his personal training business.  He was one month in, and he hurt his back training.  He could hardly walk for a few days, and couldn’t train like he wanted to.

Jose knew exactly what I’m about to tell you – its a sign.  It’s a good sign.  If success left clues they would be in the form of huge walls.  You know you’re getting close to the light at the end of the tunnel when you encounter a huge hurdle.  Jose thought it was the world testing him, and he made sure it didn’t stop him.

Success leaves clues in the form of new problems

The Funk

I’ve hit walls myself – many times.  Mine come in the form of a funk.  This “funk” as I call it just makes me lazy.  I find myself waking up from eating $18 worth of candy from CVS while watching some TV show by myself.  It lasts sometimes for hours as I waste the day away.  I feel like complete shit after having wasted so much time in front of the TV.  Not to mention all the crap I decided to shove down my throat.

Tony Robbins does the best job of explaining exactly what the Funk is in his video.

Habits for Success

I’ve watched this video countless amounts of times.  Tony Robbins is spot on when explaining what the funk really is.  Click on the wall at the top of the screen for how I break through my funk or click here if your lazy.  Getting out of your funk its a multi-step process.

My first step when approaching the funk.  I try to think about exactly why I’m doing what I’m doing.  I say to myself “Why are you working so hard” or “what is your obligation”.  I’m working hard because I want to have earn the perfect family/work balance.  I would get up early before my day job to work on my other job.  The reason being is that I wanted to be able to show off those fancy things to my friends and family. Read more “The Brick Wall”

Your WHY

Find your WHY

Your #1 driving force of your success.  As I hinted at in my previous post taking actions, but not reaching success can be attributed to many different things. The biggest attribute of not getting the success you desire is your “why”.

Ever hear about those guys who win the lottery then immediately spend it all.  These idiots wind up totally broke.  The reason this happens is because their is no why behind their need for success.  They are playing the lottery for what?  Hookers, and coke?  If they knew me back in high school I would have supplied them with the coke.

Your why needs to be linked to something powerful.  Why are you reading this?  To better yourself or because your bored.  If it is to better yourself than you ought to ask yourself why you want to better yourself.

Tie your why into your goals

If you need to re-read my post on goal setting it is located here. Start right now by tying your why into your goals.  Find exactly what drives you to be better.  Use that feeling everyday. Read more “Your WHY”



Its about the journey, not the destination

I’m positive that you’ve heard that phrase a million times.  You might even believe that its about the journey instead of the destination.  You’re dead wrong.

Taking the mojo, the heart, the oomph out of what it is to be successful is another excuse in disguise.  People often say this line above to make themselves feel better.  If you’re not getting results from the action you’re taking everyday than you’re doing something wrong.  You could be doing a bunch of things wrong such as:

  • Not taking enough action with persistence to achieve your goals.
  • Investing in others instead of yourself.
  • Looking at success as a choice rather than your obligation.
  • Not having or fully realizing your why

Define Success

This is how the Dictionary at defines Success:
1. The favorable or prosperous termination of attempts or endeavors; the accomplishment of one’s goals.
2.  The attainment of wealth, position, honors, or the like.
3.  A performance or achievement that is marked by success, as by the attainment of honors:
The play was an instant success.

Read more “Success”

Massive Action


What does Massive Action have to do with Organic?  Everything, because Massive Action is organic.  Think about those days when you were growing up.  Remember how OBSESSED you were.

Being obsessed is great for you, because your taking massive action.  Of course if your obsession is selling drugs like I talked about in my early days post than that’s a little different.

My friend growing up Damien was totally obsessed about digging holes.  His parents let him dig, dig, and dig some more.  They gave him all kinds of different presents around this digging obsession that he had.

Sure enough he went into trade school after college, and started his own pool company.  His pool company is now massively successful.  He pushes out pools through Connecticut.  The company is one of the best known companies in the state.

Don’t ruin your kid’s obsession because it could turn into a career later on in life.

Taking Massive Action Every Day

If you’re sitting at your job right now reading this than you’re at the wrong job.  Walk up to your bosses office, and tell him you’re putting in your two weeks.  Go right ahead, get up there and let him know.  I’m serious – do it. Read more “Massive Action”

Coming up Short

Goals – Part 2..   Coming up short

So your worried about your goals being too huge?  Afraid that you’ll quit because of how intimidating they are.  I was once afraid of making these goals huge, but after hammering away night after night, morning after morning at writing these goals down I felt different.


Truly inspired is how I felt.  I came to realize that if I were to come up short on making $100,000 each month with my Appliance Repair company that I would be OK.  Even if I just completed 30% of my goal I’d be in the top 2% of the world.

Think about that for a moment…

If you came up short for your $1,500 a month goal, do you think you’d be OK?  Absolutely not, you’d be poor.  No one wants to work to be in the middle class.  No one wants to work hard to live paycheck to paycheck.  I work hard everyday, from the second I wake up to the second I fall asleep.

I love working hard because I have huge goals.


I’m not talking about the porno, but rather taking massive action to those goals.

Any goal can be reached by taking massive action with persistence ~Grant Cardone

The best thing about this whole process is the confidence that you feel.  Confidence is there, always present because you’re so busy taking all this action.  As Grant says “white space in your calendar is the devil” which means that you keep your schedule PACKED. Read more “Coming up Short”

10X’d My Life

Living a 10X Lifestyle

And loving it!  My Doc gave me a copy of Grant Cardone’s 10X Rule.  That book alone changed my life.  To live by the 10X rule is to thank at 10X Levels, and take 10X action.  I started writing my goals on a notepad every morning and every night.  I also bought his audio version of his book, and instead of “enjoying” myself on the way to work I would use my car as a mobile library.

I was getting obsessed about success.  It was all I was thinking about all day. To put 10X thoughts in perspective take a moment and think about your goal.  We’ve been taught for years that goals should be S.M.A.R.T!

  • Specific – Goals shouldn’t be broad, but instead should be specific enough to be able to track easy.  Example: Make $1,500 each month with side jobs instead of make “tons” of money with side jobs.
  • Measurable – You’ll know when its done if you make measurable goals.  This goes right inline with the last point about goals being specific.  Making $1,500 is very measurable where as making “tons” isn’t.
  • Attainable – This should be goals that can actually happen.  Don’t reach too far because you’ll get frustrated, and quit.
  • Realistic – Goals should be totally realistic for the time they can be completed in.  Too high of a goal won’t make you motivated to hit.
  • Timely – Goals should have a time frame for when they should be done.  If they don’t have a time frame then they won’t be completed.  Example:  By June 12th I want to make $1,500 each month.

Smart Goals are Retarded

BAM!  Specific, Measurable are the only two surviving characteristics of goals.  To take your life to new heights and achieve success you must 10X your thoughts & your actions.  To 10X your thoughts you must have HUGE goals.  Grant talks about putting the goals you make in a certain form.  For example here are a few of my goals: Read more “10X’d My Life”

The Wife

The Wife

Following the readings of Grant Cardone who always said “you and your wife need to be on the same page” I decided to sit down and #realtalk with my wife.  I told her that I’m going to work a straight 40 at work while I educate myself, and build a business of my own on the side.  I let her know that we would need to cut back on expenses because I needed extra income invest in myself & my business.

She flipped out!  “After everything I did for you!” she said.  I knew it was about to get really ugly, brutal and end horribly wrong.  My eyes were on the prize, and I didn’t want to waste time fighting convincing her.  I told her my plan one more time then simply said “take it or leave it.”


My Ex-Wife

She was out of the house that night, and headed over to her “boyfriends” house.  The guy that I almost tore to shreds when I found him over the house one night.  If you missed that story then read up on it here.

I thought that’d be an easy switch, but sure enough it took 10X the action needed to deal with that mess.  She wanted this, or she wanted that for her house.  I literally let her have whatever she wanted minus my Acura & the home.

pumpkinShe took basically everything except the upstairs TV, Computer and her mean cat.  I dropped pumpkin over at her house one day after getting my arms scratched to hell.  I basically wrung the doorbell about 20 times, tossed the cat onto the front porch, left the basket of nasty kitty litter in the front yard then hopped back in my ride and left.  I tell you – it was something out of Fast & Furious the way I jumped that fence with pumpkin in hand. Read more “The Wife”

The Economy


The Economy is going D.. D..  DOWN

That’s all my boss would ever talk about.  He’d continually warn us that if we don’t finish the jobs faster that we’d not be able to get another one.  Of course we wouldn’t get paid more for finishing jobs faster.

I still could afford my Acura, and was about to buy a truck.  I was working 55-70 hours each week, and taking other jobs on the side when I could to stay up.  My wife was getting on my nerves about money all the time.  She wanted this, and she wanted that.  She had a education, and a good job.

I was still making more money than her, but she felt like since she went to college that she was worth more.  Only worth more with her was the fact that she was still paying back the student loans from her 4 years of college.  Each one of those years, two of which were spent drinking more than the average frat boy costed her 30,000 each.

It was unbelievable how much money colleges costed.  That fancy piece of paper doesn’t come with a job or a work ethic.


My Boss’s New Car

I can still remember the morning that my boss pulled into work 2 hours late with a brand new Lamborghini.  Not just any Lamborghini, but the Murcielago.  I clearly remember doing a double take whenlamborghini that greedy bastard pulled into the job site in that mint blue sports car.

I wanted to drive my brand new truck into that car.  By brand new – I mean used.  He pulled up slow, rolled down the window and said “Pick up the pace!”

That was about the biggest slap in the face I’ve ever had.  What about this economic crisis we were in?  I mean what the hell!

I went right up to him after lunch.  I should have said it better in hindsight, but I’m almost glad I didn’t.  I said “What the hell happened the economy, our bonuses, our salaries!” Read more “The Economy”

The Early Days

The Early Days..

In the early days I made some bad decisions.

Before I knew it I was a “natural” entrepreneur selling drugs in the bathroom of the high school.  I’m not talking about weed, because weed was just small game.  I’m talking about coke, cocaine, rocks, the great white buffalo

Whatever you want to call it – it was making me serious money.  Money I could use to help my mom out with the groceries.  Money I could use to get that pair of Jordans that I’ve always wanted.

Jordans Basketball Shoe
My dream shoes

Man those shoes were nice.  I loved watching Michael Jordan on TV while growing up.  Yes we had a TV growing up.  That’s all I wanted.  One pair of Jordans would be the world to me.  In Peru the only way you would get jordans was to order them from the united states.

Ordering from the united states is serious money, and not the kind of money that a 12 year old kid has.  Mom knew I’d just grow out of them anyway.  That didn’t change the fact that I needed them.

Sure enough I got my first pair of jordans from my extracurricular actives in the bathroom.  I wasn’t proud of it, but my English wasn’t that good.  No one wanted to hire some kid who looked like a grown man that didn’t speak a world of English.

I was a big boy, sitting at 6′ 2″ with 220 pounds of solid muscle.  I had always been a big boy since I was young.  My mother told me that my father was a Spaniard, and that we’re not even Peruvian.  In Peru people are very small.  The gringos say Peruvians look like Mexicans.  People in Lima were mostly Spanish, but as you got farther from the capital of Peru you saw more “Peruvians”.

Surely enough, looking relatively white, but not speaking a word of english didn’t get me very far with getting a summer job.  I knew my mom needed extra money, so I decided to take the easiest route.

I wasn’t proud of selling coke, but it proved to be a blessing.  At the age of 17 I got arrested for the first time.  I felt like my life was over.  I was the stereotypical minority drug dealer, and treated as such.  Looking back on that experience; it was the whooping that I needed to get my life right.



The Wake-Up Call

I really needed that wake up call.  I didn’t get into college.  I spent my first year after high school working at a bowling alley.  The lanes were the only ones who’d hire me.  No one wanted to hire something with a record. Read more “The Early Days”

Welcome to my new website

Hey guys, welcome to my new website called the Speech Reading Laboratory.

Why “Speech Reading Laboratory”

Speech.  I sSpeechpoke at a high school graduation.  It was the most uplifting moment that ever took place.  To speak at the same high school where 9 years earlier I had been arrested, suspended, and barely graduated from.  Learn more about those early days here.







Reading.  I always hated reading.  I only read enough to get by in school.  I read my first real book when I was 31.  That book changed my life forever.  Learn more about my first real step towards success here.




Laboratory.  When I refer to the lab, or laboratory then I’m referring to your mind.  Your lab, or as I call it your mindset is where everything starts.  Each and every action is gets cooked up in your mind.